A fully customizable video unit that integrates seamlessly, and elevates audience engagement.
The Primis unit has multiple designs to fit natively in all websites:
IN-VIEW
Maximizes video distribution by recommending more relevant videos.
PERFECT FIT
Designed to look and feel like a part of your page, for seamless user experience.
FOREFRONT
Brings your editorial content to the forefront - on a clean and slick video player.
Smarter technology
Our machine learning algorithm
understands your users and shows them
the most relevant and engaging videos.
It scans your articles and, by leveraging numerous layers of data metrics, automatically serves personalized videos that enhance and extend your users’ experience.
Better content. Better engagement
Our technology draws the videos to present, from 3 layers of content
PROMOTION
Promote your existing videos,
boost distribution
and increase user interest
CREATION
Enhance your portfolio
with custom-made videos,
expertly created for you
SYNDICATION
Match the right videos
to your audience, with syndicated
content from top providers
Inventory creation
Create a pre-roll inventory of high-impact, fully monetized video placements, and add new revenue opportunities to your digital asset.
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million unique users
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billion minutes of video content
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million new video content recommendations
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billion video ads
SOME OF OUR PARTNERS
Our Partners Speak
SnigelWeb have had a strong partnership with Primis for many years and we have been continuously impressed by the strength of their video demand. They have proven to be an immensely supportive demand partner and we hope to continue a mutually beneficial partnership for many more years to come.
Peter Gallagher
MD & Head of Publisher Development SnigelWeb Services Ltd
We found Primis to be a fantastic solution for our video goals. Since integrating the Primis player on justapinch.com and the Just A Pinch Food Group of sites, we’ve significantly increased our video revenue while drastically lowering the cost of video-related infrastructure.
Matt Sullivan
Director, Marketing & Ad Operations Just A Pinch Food Group
The team at Primis has great technical abilities, excellent problem-solving skills, and the proficiency to find effective solutions for complex issues. In addition, Primis has created for us a vast library of quality video content, which has enhanced our content offering to users, while simultaneously providing a quality revenue source.
Chris Kite
Founder Code 9 Media
The team at Primis has been integral in both implementing video on thefreedictionary.com and across our sites, as well as efficiently monetizing our content.
Primis provides an agile technology with the video and ad tech experience to back it up. The customer success team is data driven and takes the time to focus on our specific needs.
Steve Boymel
VP of Business Development Farlex Inc.
The team at Primis is extremely knowledgeable and an integral part of our ad operations solution. Primis has allowed us to build a flexible video ad unit that fits into the theme of our site.
They have provided relevant educational content in the ad unit that engages and enhances the users experience while improving our profitability on the site.
Mike Theodore
CEO - Founder AdMetricsPro & Math-Aids.com
IMG has been working with Primis for the last year and we have seen successful growth in our extended network business using the Primis Tech and ad stack.
We have been able to seamlessly syndicate out our video content and maximize ad revenue across our 3rd party partnerships. They have been a great partner and we are excited for the growth.
Paul Wagner
VP Digital Sales IMG College
We tried unsuccessfully working with several video content and revenue companies before discovering Primis.
Because of how easy they are to work with and the value they bring, we view Primis as a partner, not a vendor.
The Primis player was so successful on our desktop site, that we also added it to our mobile web site and app.
We look forward to working with Primis for a long time to come.