Video Trends & Insights Blog

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Why Publishers Should Think Like an Advertiser When Monetizing Video Discovery

Video advertising is booming, as is the…

Rinat Avrina

Blog

Top of the Playlist: The Oscars and…

Ladies and gentlemen, Oscars night with all…

Omri Polak

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From Leading Women To March Madness: The…

With so much going on this month,…

Omri Polak

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Use These Lockdown Trends to Increase Video…

It’s already February, early 2021, and the…

Omri Polak

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The 5 Most Engaging Videos From 2020

Nobody needs to be reminded that 2020…

Aaron Kirschtel

Blog

Choosing The Perfect Primis Layout

We work closely with many publishers on…

Toar Mekaiten

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2020 Video Discovery Category Index

Since the beginning of 2020, our daily…

Omri Polak

Blog

The 5 Elements of Video Discovery

Check out our latest white paper on…

Jacob Simkovich

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A Guide to Outstream Video Advertising: Is…

If you arrived on this page, you’re…

Yoad Shloosh

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How Publishers Can Attract Holiday Video Advertising…

We all know that ad budgets peak…

Slava Godkin

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5 Ways to Make Your Sticky Video…

Many publishers have an aversion to sticky…

Toar Mekaiten

Blog

Show Me the Incentive, I’ll Show You…

Following years of Safari changing the way…

Rotem Shaul

Blog

Political Video Advertising in 2020: The Campaigns…

It happens every other year. Elections in…

Rinat Avrina

Blog

These 5 Video Content Creators Know How…

As we’ve shown before, video consumption has…

Omri Polak

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Video Discovery: The Cheat Code for Gaming…

The online gaming industry is a highly…

Adar Kleinman

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COVID Category Index Update: Video Engagement and…

Just a couple of months ago, we…

Omri Polak

Blog

Video Advertising Glossary

Like any industry, digital video advertising has…

Simcha Weil

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Finding a Monetization Partner You Can Trust

The digital publishing industry has always been…

Livnat Mor

Blog

How Ads.txt Works and Best Practices

In this post, we will go over…

Arad Hirschauge

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The 7 Factors of Any Successful Video…

Most publishers are using some form of…

David Shekhtman

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Everything You Need to Know About Sellers.json

Advertisers want to be confident that they…

Ariel Hasson

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What is CCPA Compliance and Who Does…

On the heels of the General Data Protection…

Dan Sharon

Blog

Category Index: Video Engagement In The Era…

The past months have seen a huge…

Omri Polak

Blog

Generation Video: How to Reach The Generation…

There’s a new generation of people consuming…

Jacob Simkovich

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How Publishers Can Leverage Video Consumption Growth…

When the World Health Organization officially declared…

Julia Ovejero

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Video Demand and Supply in the COVID-19…

Many of our partners and friends have…

Maayan Segal

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How 5G Will Help Publishers Win with…

You’ve probably seen ads for 5G promising…

Jacob Simkovich

Blog

Syndication and its Role in Maximizing Video…

We all know videos are essential to…

Omri Polak

Blog

Maximizing Viewability for Increased Monetization

Having the best combination of display and…

Kean Graham

Blog

The Video Consumption Renaissance

Today, people are consuming more online video…

Simcha Weil

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How Can Publishers Create More Video Advertising…

Video ad units are the fastest-growing category…

Mikhael Shvartsman

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How to Create a Personalized Content Experience…

The popularity of video content is widely…

Sarah Hughes

Blog

COPPA Monetization with Primis

The internet is an amazing resource for…

Dor Simai

Blog

Video Strategy for Food & Recipe Websites

Being a digital publisher of a recipe…

Alon Elbaz

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Predictions for Video and Ad Operations in…

Technology evolves fast, and with it comes…

Jacob Simkovich

Blog

The Ideal Video Unit Placement

When it comes to deciding where to…

Toar Mekaiten

Blog

What Publishers Need to Know About Privacy…

As we enter 2020, the internet is…

Jacob Simkovich

Blog

Holiday Digital Advertising on Cooking Sites

Everyone knows that advertising budgets reach peak…

Rinat Avrina

Blog

The Importance of Optimizing Your Website for…

There’s been a lot of talk about…

Jonathan Amit Kohn

Blog

Video Advertising Glossary

Like any industry, digital video advertising has…

Simcha Weil

Blog

Revenue Stream Diversification for Digital Publishers

Digital publishers who rely solely on advertising…

Yoad Shloosh

Blog

5 Tips on How to Maximize Your…

It’s happened to all of us. You’ve…

Omri Polak

Blog

Header Bidding Made Simple

Digital advertising’s true potential has yet to…

Dan Sharon

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Contextual Targeting Is Not Only for Advertising

Following our recent insights into how contextual…

Omri Polak

Blog

Video Strategy for Technology Websites

Technology websites reach highly-educated, highly-affluent users. We discovered…

Yoad Shloosh

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Video Content: Outsource or Keep It In-House?

As a digital publisher, It’s easy to…

Simcha Weil

Blog

Video Monetization: How to Optimize Your Video…

Video has become almost a requirement for…

Jacob Simkovich

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What Every Publisher Needs to Know About…

When a publisher monetizes his site using…

Anat Schiff

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What is The Coalition of Better Ads…

In 2016, 16 companies including Facebook, Microsoft,…

Lotem Karmon

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It’s Time for Brand Safety Vendors to…

Brand safety is, according to the International…

Anat Schiff

Blog

RTB in Light of GDPR

GDPR could make real-time bidding unworkable if…

Dan Sharon

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How to Monetize a Website: 8 Monetization…

As a publisher, deciding how to monetize…

Jacob Simkovich

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Why Video is GOOD for Your User…

Video has become really important to users,…

Toar Mekaiten

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How to Increase Video Viewability… and Why…

When a tree falls in the woods,…

Lotem Karmon

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Video Monetization: Best Practices for Publishers

When it comes to monetizing videos, publishers…

Rinat Avrina

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GDPR Explained: What We Learned After a…

One of the hottest topics in the…

Dan Sharon

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Contextual Targeting Makes a Comeback

Everybody likes a good comeback story –…

Omri Polak

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5 Video Creation Tools That Won’t Kill…

Today’s publishers prioritize video content, and they…

Simcha Weil

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Video Discovery: How to Distribute and Monetize…

Remember the first time you fell down…

Simcha Weil

Blog

The Definitive Guide to Content Discovery

We’re all fighting for our audiences. Publishers…

Jacob Simkovich

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Is Ad Tech Consolidation Killing Programmatic?

As featured on AdExchanger Programmatic advertising…

Rotem Shaul

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The Five Rules for Engaging Your Users…

In the chaotic world we are living…

Simcha Weil